Senior Experience Designer
Jessica Ivins is a multi-disciplinary experience designer who has developed, designed, and tested a diverse range of websites. After graduating with honors from The College of New Jersey in 2004 with a double major in Fine Arts and Art Education, she began her career as a front-end developer for Traffic.com. As she learned more about the user experience (UX) practice, she realized that she wanted to become a full-time experience designer. She then spent several years learning UX best practices at G2, where she worked on intense projects involving ethnographic research, usability testing, and interaction design. In March of 2010, she joined the team at Happy Cog as a senior experience designer.
Jessica regularly volunteers her time to the greater user experience community. She is currently the lead organizer for Philly UX Book Club, which brings together industry authors and practitioners to discuss books about UX design and related topics. From 2009 to 2010 she served as an officer for PhillyCHI, an organization serving the Philadelphia user experience community. In 2011, she began speaking publicly about one of her passions: designing experiences for women. She has spoken for a variety of organizations and conferences, including the Wharton UI Conference and the IA Summit.
A strong advocate for universal usability, Jessica is the first to admit that she’s befuddled by a lack of clarity in everything from road signage to food packaging. A bookworm and wellness enthusiast, she busies herself with cooking, reading, and exercising, and is hard at work designing an experience that combines all three activities into one.